The complete gift card platform for shopping centres

Turn gift cards into secret weapons driving footfall and powering targeted campaigns. We make your operations simple, sustainable, and scalable.

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Trusted by 500+ leading centres around the world:

Harness the full potential of your gift card

Drive footfall

Gift cards bring new and repeat visitors—unused currency is an invitation to return.

Maximise revenue

Recipients typically spend 25 % above card value; bonus‑value campaigns further amplify spend.

Streamline operations

Automated reconciliation, settlement and fraud monitoring reduce manual work and compliance headaches.

Encourage loyalty

Seamless experiences and targeted promotions turn occasional shoppers into brand advocates.

All the tools you need, perfectly connected

Brandable, sustainable gift cards

Fully customisable, closed-loop, magnetic stripe cards made from eco-friendly materials, backed by VISA or MasterCard.

Hassle-free management

Gift card issuance, processing and reporting without the headache. A secure cloud platform streamlines for your operations.

Take payments on the go

Portable payment terminals empower teams to issue gift cards instantly from info desks, events or pop-ups across your sites.

Automated convenience

Brandable, self-service vending machines let shoppers buy, collect and check the balance on their gift cards without service desk staff.

Your online storefront

A customised online store for your physical and digital card sales. Grow gift card revenues and expand your reach with no extra effort.

Seamless digital journeys

Physical cards that can be easily digitised in app, or fully virtual cards issued instantly online. Let your shoppers choose.

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Giftify customizable gift cards with various designs and values.

A digital dashboard from Giftify displayed on a laptop, showing a "Sales summary" with a bar chart, key metrics like "Cards sold" and "Total load amount," and three callouts highlighting features: "Comprehensive program management from one screen," "Built-in reporting or exportable data," and "Cloud platform available from any device."

A portable red payment terminal from Giftify displaying a welcome screen with language options. Callouts highlight its features: "Portable for payments on the go," "Support for multiple languages," and "Visa and Mastercard payment rails."

A tall, white Giftify kiosk with a colorful, brandable side panel. Callouts highlight its features: "Quick and easy card reloading," "Brandable side magnets, easy to change," and a "Rotating base for convenient positioning."

A Giftify website page for buying a gift card, displayed on a laptop. Callouts highlight features of the online storefront, including "Customisable online store," "Physical or digital sales," and "Space for display ads."

A smartphone and a smartwatch displaying a Giftify digital gift card, highlighting its use for seamless payments. Callouts emphasize key features: "Seamless omni-channel CX," "Contactless payments from mobile devices," and "Support for Apple Wallet and Google Wallet."

Brandable, sustainable gift cards

Fully customisable, closed-loop, magnetic stripe cards made from eco-friendly materials, backed by VISA or MasterCard.

Hassle-free management

Gift card issuance, processing and reporting without the headache. A secure cloud platform streamlines for your operations.

Take payments on the go

Portable payment terminals empower teams to issue gift cards instantly from info desks, events or pop-ups across your sites.

Automated convenience

Brandable, self-service vending machines let shoppers buy, collect and check the balance on their gift cards without service desk staff.

Your online storefront

A customised online store for your physical and digital card sales. Grow gift card revenues and expand your reach with no extra effort.

Seamless digital journeys

Physical cards that can be easily digitised in app, or fully virtual cards issued instantly online. Let your shoppers choose.

Laptop screen showing a sales summary including a bar chart “Card Sales vs Load Amount” and key performance indicators

Go all-in on streamlined management

Simplify your gift card operations—from issuance to processing and reporting—through a single screen with our modern cloud platform.

Eliminate the need for laborious settlement or reconciliation processes, freeing your team up to focus on things that matter.

Streamlined card issuance and behind-the-scenes processing
Rich card analytics fuelling business insights
Automate tasks and integrate sales channels by API

Cards designed for your brand

Deploy gift cards confident that they will mirror your branding and values, thanks to our design customisability and eco-credentials.

Give consumers the tools to manage their cards, via vending machine on site or QR codes and the Giftify app wherever they are.

Card designs to match your branding and campaigns
99% eco-friendly-materials: PETG, recycled PVC, paperboard
Flexible load values, QR balance and transaction checks

How we help

Activate new shoppers and revenues with fully branded, multi-channel gift card experiences.

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Free up your team to focus on what matters most by making gift card management a breeze.

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Leverage gift cards to demonstrate value to tenants and drive strategic decision-making.

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use cases

Solve real mall challenges

Generate revenue

A joyful woman with curly brown hair, wearing a green sweater and holding a green shopping bag, celebrates with her fist in the air. The background is a solid pale green.

Generate revenue

Boost sales beyond peak seasons with strategic promotions, tailored commercial incentives, and B2B sales.

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Boost B2B sales

A stylish, short-haired elderly woman wearing a pink suit and scarf, smiling as she interacts with a tablet. The background is a solid pink.

Boost B2B sales

Turn gift cards into a corporate sales channel and streamline handling of bulk orders.

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Streamline CX

A happy woman with a large afro hairstyle and blue eyeshadow smiles as she uses her phone. She is wearing a blue sweater over a striped shirt. The background is a solid light blue.

Streamline CX

Meet modern shopper expectations with a unified customer experience (CX) across physical and digital.

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Reward loyalty

Reward loyalty

Integrate gift cards into your loyalty programs to drive repeat visits and deepen customer relationships.

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Uncover insights

A jubilant man with a beard and glasses holds a laptop, smiling and raising his fist in the air. He is wearing a blue t-shirt, and the background is a solid blue.

Uncover insights

Leverage live data on spend patterns and merchant preferences to tailor offers that convert.

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"With Giftify, we were able to offer a turnkey solution for promotional and gift cards at all Carmila’s shopping centers. A great product that continues to evolve and meet our needs."

Marie Delbecque

Carmila

"Giftify has helped us to develop a gift card scheme that we can offer both online and at our center. They provide us with reliable tools that allow us to respond to customer demand very quickly!"

Josselin Durand

Steel St Etienne, Apsys

"Giftify is an excellent marketing tool that we use for customer engagement and loyalty, turnover increase, marketing campaigns, customer competitions, and more."

Michal Bariak

Europa Shopping Center, CBRE

"We chose Giftify as our partner because they offer a simple, cost efficient, and effective solution for our center."

Lucia Kyselová

Bory Mall

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25%

Uplift in spend beyond gift card value (GCVA 2025 Conference)

50%

Share of gift card sales coming online (Magdus European Outlet Conference 2025)

37%

Share of gift card shoppers purchasing multistore cards (GCVA, 2025)

Questions & answers

Everything you need to know about integrating Giftify with your app or loyalty program.

How quickly can we launch a gift card program?

What hardware or infrastructure do we need?

Can we customise the card design?

How do we manage inventory and sales?

The complete gift card platform for shopping centres

Harness the full potential of your gift card

All the tools you need, perfectly connected

Brandable, sustainable gift cards

Hassle-free management

Take payments on the go

Automated convenience

Your online storefront

Seamless digital journeys

Brandable, sustainable gift cards

Hassle-free management

Take payments on the go

Automated convenience

Your online storefront

Seamless digital journeys

Go all-in on streamlined management

Cards designed for your brand

How we help

Solve real mall challenges

"With Giftify, we were able to offer a turnkey solution for promotional and gift cards at all Carmila’s shopping centers. A great product that continues to evolve and meet our needs."

"Giftify has helped us to develop a gift card scheme that we can offer both online and at our center. They provide us with reliable tools that allow us to respond to customer demand very quickly!"

"Giftify is an excellent marketing tool that we use for customer engagement and loyalty, turnover increase, marketing campaigns, customer competitions, and more."

"We chose Giftify as our partner because they offer a simple, cost efficient, and effective solution for our center."

Questions & answers

Get more than a gift card