Payments and automation, handled

We take care of payments, compliance, security and automation behind the scenes, so you don’t have to.

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Trusted by 500+ leading centres around the world:

Smart fintech designed for shopping centres

Cut your compliance burden

Save on admin, time and resources with a simplified framework for regulatory compliance.

Secure your reputation

Prevent fraud proactively to maintain high levels of trust with customers and tenants.

Boost consumer engagement

Enhance shopper satisfaction through easy integration of cards with Apple Wallet and Google Wallet.

Improve operational efficiency

Streamline your payment and reconciliation processes, freeing resources for strategic tasks.

Faster, smarter gift cards

Private-label anonymity

Anonymous, closed-loop card issuance without personal data, significantly reducing your regulatory obligations (AML, KYC, GDPR).

Built-in geo security

Definable geographic restrictions on gift card usage, limiting fraud risk, protecting shoppers and boosting tenant confidence.

Safeguards against fraud

Fraud detection algorithms and behavioural analytics including geo-location monitoring, velocity checks and IP risk assessment.

Integrated payment rails

Robust, scalable processing infrastructure for Visa and Mastercard schemes for fast, reliable card loading and redemption settlement.

Full API automation

A single API for complete control over purchase orders, card activation, balance updates and analytics.

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Three gift cards from Giftify with different designs are shown in the air. Callouts highlight security and privacy features: "Card-holder anonymity for GDPR compliance," "Rapid provisioning without the need for KYC," and "Closed-loop safeguards for greater consumer protection."

A colorful, abstract map with various checkmarks and "X" marks, representing merchant locations. Callouts highlight key features of the Giftify platform: "Closed-loop cards limited to your centres," "Geo restrictions protect cardholders," and "Easily onboard new merchants."

A digital dashboard from Giftify showing a "Fraud score breakdown." The dashboard displays an overall score of 75.9 and a bar chart analyzing different fraud factors. Callouts highlight key features: "Velocity rules to prevent fraudulent card use," "Automated fraud monitoring and alerts," and "Cards blocked automatically when fraud detected."

Two stylized gift cards from Giftify, one valued at €100 and the other at €50, are shown overlapping. Callouts highlight key features of the platform's payment rails: "Instant card loading," "Automated settlement," and "Scheme-certified processing."

A colorful, abstract graphic with flowing pink and purple ribbons. Callouts highlight the benefits of Giftify's API: "Connect Giftify with your other systems by API," "Streamline your operations," and "Manage gift cards programmatically."

Private-label anonymity

Anonymous, closed-loop card issuance without personal data, significantly reducing your regulatory obligations (AML, KYC, GDPR).

Built-in geo security

Definable geographic restrictions on gift card usage, limiting fraud risk, protecting shoppers and boosting tenant confidence.

Safeguards against fraud

Fraud detection algorithms and behavioural analytics including geo-location monitoring, velocity checks and IP risk assessment.

Integrated payment rails

Robust, scalable processing infrastructure for Visa and Mastercard schemes for fast, reliable card loading and redemption settlement.

Full API automation

A single API for complete control over purchase orders, card activation, balance updates and analytics.

Woman holding a cup of coffee and a Giftify Card

Launch your program in record time

Quickly launch and scale a fully compliant gift card program with minimal operational overhead.

Our private-label cards eliminate traditional compliance steps, while our fintech infrastructure significantly cuts time-to-launch.

Simplified regulatory compliance
Integrated payment rails for faster deployment
Fraud protection and geo controls

Go beyond the traditional model

Leverage digital and API-driven possibilities with automation of digital card issuance, management and reporting.

Easily integrate gift cards into your marketing activities—including targeted promotions, retargeting campaigns and loyalty schemes.

API-driven integration with any sales channel or platform
Seamless digital wallet provisioning
Connect gift card data to your marketing analytics and BI

How we help

Unlock revenue and boost shopper engagement with flexible, scalable payments.

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Save time, simplify compliance and automate key gift card workflows.

Get in Touch

Protect your centre’s reputation with built-in fraud prevention and no-nonsense compliance.

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use cases

Solve real mall challenges

Generate revenue

A joyful woman with curly brown hair, wearing a green sweater and holding a green shopping bag, celebrates with her fist in the air. The background is a solid pale green.

Generate revenue

Boost sales beyond peak seasons with strategic promotions, tailored commercial incentives, and B2B sales.

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Boost B2B sales

A stylish, short-haired elderly woman wearing a pink suit and scarf, smiling as she interacts with a tablet. The background is a solid pink.

Boost B2B sales

Turn gift cards into a corporate sales channel and streamline handling of bulk orders.

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Streamline CX

A happy woman with a large afro hairstyle and blue eyeshadow smiles as she uses her phone. She is wearing a blue sweater over a striped shirt. The background is a solid light blue.

Streamline CX

Meet modern shopper expectations with a unified customer experience (CX) across physical and digital.

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Reward loyalty

Reward loyalty

Integrate gift cards into your loyalty programs to drive repeat visits and deepen customer relationships.

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Uncover insights

A jubilant man with a beard and glasses holds a laptop, smiling and raising his fist in the air. He is wearing a blue t-shirt, and the background is a solid blue.

Uncover insights

Leverage live data on spend patterns and merchant preferences to tailor offers that convert.

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"Giftify is an excellent marketing tool that we use for customer engagement and loyalty, turnover increase, marketing campaigns, customer competitions, and more."

Michal Bariak

Europa Shopping Center, CBRE

"We chose Giftify as our partner because they offer a simple, cost efficient, and effective solution for our center."

Lucia Kyselová

Bory Mall

"With Giftify, we were able to offer a turnkey solution for promotional and gift cards at all Carmila’s shopping centers. A great product that continues to evolve and meet our needs."

Marie Delbecque

Carmila

"Giftify has helped us to develop a gift card scheme that we can offer both online and at our center. They provide us with reliable tools that allow us to respond to customer demand very quickly!"

Josselin Durand

Steel St Etienne, Apsys

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Questions & answers

Everything you need to know about integrating Giftify with your app or loyalty program.

How does Giftify ensure secure transactions?

Can you support AML compliance?

What fraud prevention measures are in place?

Do you support integration with third-party platforms?

Payments and automation, handled

Smart fintech designed for shopping centres

Faster, smarter gift cards

Private-label anonymity

Built-in geo security

Safeguards against fraud

Integrated payment rails

Full API automation

Private-label anonymity

Built-in geo security

Safeguards against fraud

Integrated payment rails

Full API automation

Launch your program in record time

Go beyond the traditional model

How we help

Solve real mall challenges

"Giftify is an excellent marketing tool that we use for customer engagement and loyalty, turnover increase, marketing campaigns, customer competitions, and more."

"We chose Giftify as our partner because they offer a simple, cost efficient, and effective solution for our center."

"With Giftify, we were able to offer a turnkey solution for promotional and gift cards at all Carmila’s shopping centers. A great product that continues to evolve and meet our needs."

"Giftify has helped us to develop a gift card scheme that we can offer both online and at our center. They provide us with reliable tools that allow us to respond to customer demand very quickly!"

Questions & answers

Get more than a gift card